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Reticle: Active Signal
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Reticle: Active Signal
Reticle: Active Signal
Reticle: Active Signal

Emotionally connect with your customers.

Not all impressions are valued equally. Create more personalized and impactful experiences with Reticle™ emotional signals.

With Reticle's™ AI, programmatically align the emotional intent of your ad with contextual placements that convey a similar emotional tone.

results

Media impact

+21%
Lift in Brand Awareness
+23%
Lift in Brand Consideration
+15%
Lift in Brand Perceptions
Under Armour

Reticle's™ emotional signals coupled with probabilistic audience targeting help advertisers reach the right audience at the right moment — at scale — to improve brand building performance.

The Drum Awards, Reticle Highly Commended for Best Buy Side Innovation
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