In the latest episode of the CanadianSME Small Business Podcast, we explore the forefront of digital advertising with Josh Rosen, President of Hotspex Media and co-founder/President of Reticle AI. From his roots as a creative visionary to becoming a leader in leveraging data analytics and AI, Josh has guided Hotspex Media to notable success, celebrated for its innovative culture. This episode offers a deep dive into the dynamic shifts in digital advertising, the strategic use of AI and contextual ad targeting, and effective brand differentiation tactics.
